• Ascend The Crest's quarterly Spotify promotion of $100 is determined by selecting the track with the highest saves to listeners ratio on Spotify. For example, track A received 70 listeners and 20 saves (20 saves ÷ 70 listeners = 29%), and track B received 115 listeners and 20 saves (20 saves ÷ 115 listeners = 17%); track A has the higher conversion rate, therefor receives the Spotify promotion.

• To diversify promotions, the same track cannot be selected two quarters in a row.

• In the event of a tie, the track with the  highest popularity position in Spotify (uses multiple metrics) breaks the tie.

• To avoid a low quality, high ratio scenario i.e. 2 listeners 1 save (50% conversion on saves), there is a 25 listeners threshold. * This requirement is on hold until listeners ramp up.

• Promotions begin in January, April, July, and October. Data is sampled for the last 28 days on the first day of every month.

Note: Blue Quail Sound will match 100% of artist contributions towards promoting any Ascend The Crest tracks, on any platform.

2025

Q2 Results

Summary

July marks the end of the second quarter. We are starting to see a robust catalog of great music on Ascend The Crest. The next goal is going to be adding at least 1 new track per month on the channel. Thank you all for being a part of the project.

The data was sampled and calculated for Q2 (April - June). Below is a break down of the top 3 tracks by conversions on saves (saves/listeners).

Winner: PSYCHO

1. PSYCHO: 11 saves, 13 listeners  = 85% conversion rate.

2. Conspire: 9 saves, 18 listeners = 50% conversion rate.

3. Serendipity: 10 saves, 24 listeners = 42% conversion rate.

There are more opportunities for paid promotions in the future. Let's keep the momentum and growth going in Q3.

$100 Spotify promotion scheduled for: 5/1/2025. Results can be found on Ascend The Crest's channel page at artists.spotify.com.

Q1 Results

Summary

Results for the first Ascend The Crest quarterly Spotify promotion are in. First, thank you to everyone for your excellent music contributions. You are helping Ascend The Crest become a platform of value for both listeners and your fellow producers.

The data was sampled and calculated for Q1 (Jan - Mar). With that said, its time to break down the top 3 tracks by conversions on saves (saves/listeners).

Winner: The Dreamer

1. The Dreamer: 7 saves, 10 listeners  = 70% conversion rate.

2. Frosty: 7 saves, 16 listeners = 44% conversion rate.

3. Shaken: 6 saves, 14 listeners = 43% conversion rate.

There are more opportunities for paid promotions in the future. Let's keep the momentum and growth going for Q2.

$100 Spotify promotion scheduled for: 4/1/2025. Results can be found on Ascend The Crest's channel page at artists.spotify.com.